Short Message for Job Request: Best Practices for Recruitment Group Texts
11 September 2024
Dhaval Gajjar
Do you want to start the hiring process on the right foot or improve your hiring process, BUT don't know how to send a short message for a job request? Don't worry! We are here to help. These days, job seekers are constantly bombarded with emails and LinkedIn messages. Still, due to the simplicity and immediacy of SMS, recruiters can reach job seekers quickly and effectively. Sending well-crafted text messages can be a guiding light for recruiters to bring the top talent to their door.
Through text messages, recruiters can communicate with candidates and inform them about their job application status. Job seekers can also use two-way texting to learn about the latest openings or ask for more information. In short, it's a win-win situation for both of them.
Besides, SMS offers a high open, delivery, and engagement rate. Therefore, writing recruit group text messages that can make a strong impression on potential candidates and inspire them to join the team can make a big difference. This guide will help you learn tips for sending short messages for a job request that your target applicants will respond to, incorporating recruitment message samples to help you fill your candidate funnel with the right candidate.
Before diving deep into the best practices, let's first understand a short message for a job request.
What is a Short Message for a Job Request?
A short message for a job request is a clear, concise, and crisp text message the recruiter sends to engage potential candidates during the hiring process. These text messages can serve various purposes like:
- Inviting potential candidates to apply for the job
- Scheduling interviews
- Follow up on applications
- Making job offers
- Send interview reminders
- Collect candidate information, etc.
Recruiters can do this in just 160 characters! Isn't it impressive? Through SMS, recruiters can offer important information or invite candidates to take immediate action. When recruiters use SMS in the recruitment process, they can enjoy text messaging's efficiency and simplicity!
Simply put, SMS ensures that candidates receive up-to-date information and respond quickly, whether it is a new job opening announcement or an interview invitation. Text messaging is especially beneficial when you try to stand out in the crowded market of communication channels like emails and other mediums that usually go ignored or unread.
Why Use SMS for Job Requests in Recruitment?
Text messaging speeds up hiring by improving a candidate's overall job search experience. It reorganizes administrative tasks and helps to resolve common recruitment challenges effectively.
Here are a few key benefits showing how text messaging can transform recruitment.
- Using SMS, recruiters can send and receive responses from candidates immediately, which speeds up the hiring process.
- It boosts engagement rate by enabling more interactive communication with candidates compared to email or phone calls, which candidates can easily ignore or miss.
- Recruiters can collect feedback quickly once the interview is over through texting, which lets them adjust strategies or clarify candidates' concerns immediately.
- Through SMS, recruiters can reach candidates easily who are usually on the go or do not access their emails regularly.
- Recruiters can use SMS Marketing Platforms to establish automated texting systems for routine communications. It will reduce their burden, and they can focus on more strategic tasks.
- Text messaging offers a more direct, cost-effective, and personal approach to recruitment. By addressing candidates by name or specific skill set/job title, recruiters can build a more personalized connection. It will drive a higher engagement rate.
Still not convienced?
Check the below stats that show how effective SMS is in recruitment.
- As per the research, text message offers approximately 98% open rate and 45% response rate compared to open and response rates of email, which are 20% and 6%, respectively. Therefore, using text messages for recruitment will offer a fast and high response rate.
- About 75% of millennials don't like to talk on their smartphone, so using SMS can be a less intrusive but highly effective way to reach younger job applicants.
- 97% of US adults use cell phones, so recruiters can use text messaging effectively to reach potential candidates.
- Around 71% of job applicants want to know their job application status as soon as possible.
- Screening candidates through texting takes about 4.4 minutes.
- Approximately 86% of recruiters have adopted SMS in their hiring process.
Best Practices for Writing Recruitment Group Text Messages, Examples, and Use Cases
When writing a short message asking candidates to take immediate action, here are a few best practices you must remember.
- Before sending a message to the candidate, take explicit consent. Make the opt-in and opt-out process easy for the candidates.
- Keep the text messages short and crisp so candidates can read them quickly. The job search process is already a stressful experience for the candidate, so don't overwhelm them with long messages and overly formal language.
- Send the message at the right time because it can make a difference. Sending recruitment messages late at night or on weekends is not advisable. Send messages during business hours between 9 AM to 5 AM and weekdays.
- You can craft personalized messages that will boost engagement by including the candidate's name, job title, or skill set.
- Include a clear call to action such as call back, reply YES to learn more about the vacancy, revert ‘Y’ if you want us to put you in our referral program, etc., to drive the responses.
- Remember to include the important details regarding job title, salary range, and location in the text message. So it makes the hiring process smooth.
- SMS is an informal communication method; therefore, it is vital to balance friendliness and professionalism to make the candidate feel comfortable.
Now that you know how to write a short message for a job request, let's understand the steps to create text recruiting campaigns.
Steps To Create Text Recruiting Campaigns
Here are a few steps that you need to follow to craft successful text recruiting campaigns.
- Step 1: In the first step, you must group the candidates based on the job role, location, skill level, etc., to craft the personalized message.
- Step 2: You can use the SMS automation tools and schedule the message to send it at optimal time. You can use an SMS marketing tool and pre-schedule follow-ups to keep your candidate engaged.
- Step 3: Take advantage of drip campaigns and set up a series of automated SMS to guide candidates on how your hiring process works.
- Step 4: Track various metrics such as text message open rate, response time, and engagement rate to decide which campaign performs best. Based on the metrics, you can adjust future campaigns.
Top 4 Recruitment Message Samples With the Use Cases
Interview Invitation Text Message
Tom has passed the initial screening, so he got a message from the ABC firm regarding the interview.
Hey Tom, You have passed the initial screening for [Job Title]. If you are available for the in-person interview, reply 'YES.'
Send the Targeted Compliment
ABC company sends a tailored message to William by complimenting its LinkedIn profile to encourage them to apply for the recent job opening.
Hey William, this is [recruiter name] from ABC company. Your LinkedIn profile seems impressive. We have a new job opening for [Job Role], and I feel you are a perfect fit. Revert 'YES', if you are available for a quick call.
Job Offer
Hazal has passed the interview successfully at XYZ firm. The HR of XYZ firm can send her the following personalized message.
Congrats, Hazal! You have been selected for the [Job Position] position at XYZ. Let me know a suitable time for a quick chat by replying 'YES' to this message. – HR XYZ
Reminder for the Upcoming Interview
XYZ firm sends a friendly reminder to Amelia so she does not miss the scheduled interview. It will eliminate no-shows.
Hey Amelia, this is a quick reminder regarding your interview tomorrow for the [job title] position at XYZ firm. We will meet at [location] at [time]. Let us know if you have any questions.
How to Integrate SMS Marketing with Text Recruiting Software?
If you want to integrate SMS marketing with text recruiting software, select the right platform that seamlessly integrates SMS and your recruitment software. One such platform is Textdrip, which helps ease your communication process with impressive features like SMS automation, scheduled messages, drip campaigns, multi-profile, two-way texting, AI text generator, etc. Ensure the candidate data is synchronized between your ATS system and SMS marketing software.
Afterwards, you must set up the automatic responses according to the candidate's actions, like confirming interviews and submitting applications. You can use analytics to track and measure software performance.
Concluding Remarks
In summary, using short messages for job requests effectively lets you target suitable candidates, build relationships, and encourage them to respond. And the cherry on the cake is that it makes the whole recruitment process efficient by saving time. So, as a recruiter, you should turn to text messaging to reach the candidates where they spend the most time – Their Smartphones!
As discussed above, there are various benefits to including text messaging as a communication tool for recruitment, but keep the best practices in mind. Want to learn more about implementing text messaging into your recruiting workflow and searching for the right SMS marketing platform? Connect with Textdrip today. Start a 30-day free trial or book a demo and learn how to hire better candidates using text messages effectively.
FAQ's
| What’s the best time to send recruitment texts? |
The best time to send recruitment texts is mid-morning or early afternoon on weekdays, typically between 10 AM and 2 PM which ensures candidates are more likely to be available and checking their phones during work breaks.
| Why am I getting texts from recruiters? |
You are receiving texts from recruiters because you may have shown interest in a job, applied for a position, or provided your contact information through a job board or career platform.
| How can you respond to a recruitment text? |
You can respond by replying directly to the recruiter’s text. Follow any instructions provided, such as confirming your interest, scheduling an interview, or asking for more details but make sure to be prompt and professional in your response.
| How long should recruitment texts be? |
Recruitment texts should be short and to the point, ideally under 160 characters that keep the message concise and ensures it’s easy to read as well increasing the likelihood of a response.
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