Improve your subscriber list by filtering uninterested audiences and targeting only the interested ones while saving costs and increasing the effectiveness of your SMS campaigns.
An opt-out keyword is a word that subscribers reply to your promotional messages when they no longer want to receive them from your brand.
Businesses have obligations to provide a clear opt-out option. Textdrip fulfills this requirement by providing several keyword options that users can reply with for auto opt-out.
Providing a way to opt out of receiving text messages is a necessary compliance requirement for businesses to follow. Here are a few benefits it offers:
Once the uninterested subscribers opt out, you can focus your efforts on engaging with interested audiences and send targeted messages.
Avoiding sending messages to uninterested subscribers & showing respect for their privacy can improve your brand’s reputation.
After users have opted out, it helps reduce costs by preventing sending messages to opted-out subscribers while also saving time & effort.
Here are a few reasons to use Textdrip for the opt-out keyword feature:
Multiple word options:Textdrip provides you with multiple opt-out word options like Stop, Stopall, Stop all, Unsubscribe, Cancel, End, Quit, opt out, optout, dnc, etc. which users can reply with to auto opt-out from the promotional campaigns.
Set your Custom Opt-Out Text:Apart from the standard opt-out triggers, Textdrip allows you to set custom opt-out keywords that subscribers can reply with to opt out of receiving text messages from you.
Precise Targeting:Auto opt-out triggered by keywords allows you to improve targeting by sending relevant text content to the interested subscribers who have opted in and enhancing the effectiveness of your SMS marketing campaigns.
Compliance with Regulations:To align with the SMS marketing compliance requirements, Textdrip enables you to provide a way out for your subscribers to opt-out with simple keywords and avoid costly legal issues and fines.
Textdrip is a 10 DLC-COMPLIANT tool with features that help improve your messaging ecosystem, increase SMS deliverability, reduce spam, and enhance security.
Textdrip offers opt-out keyword options you can use for your SMS marketing campaigns. Here are a few use cases of the feature:
Opt-out keywords help you send the relevant information to interested subscribers only and offer them more personalized content that aligns with their preferences.
Segment your uninterested subscribers from the interested ones by providing them with custom opt-out keywords and tailoring your messaging for increased relevance.
You can send one last follow-up message to subscribers who have opted out of receiving texts for confirmation of their request and also ask for their feedback.
You can try out different custom opt-out keywords and text messages to see which ones get fewer opt-outs, helping you refine your messaging for future campaigns.
| 1. Why opt-out keywords are important for SMS marketing? |
| 2. What are the generally accepted opt-out keywords? |
| 3. What is the average opt-out rate for SMS marketing? |
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