20 Creative Happy Easter SMS Ideas to Make Your Brand Stand Out

20 Creative Happy Easter SMS Ideas to Make Your Brand Stand Out (With Free Easter SMS Templates)

20 Creative Happy Easter SMS Ideas to Make Your Brand Stand Out (With Free Easter SMS Templates)

27 Feb 2025

Nicole Esters

Nicole Esters

Santa is expected to leave gifts at our doorstep during Christmas, and just like it, the Easter Bunny is popular for delivering well-decorated eggs to well-mannered children. As we’re grown up, we don’t hope the Easter Bunny will leave us any gifts. However, how can we maximize this holiday sales opportunity as marketers or business owners as Easter approaches? Should we break the break and use our profits to send our clients a special Easter package? Or is there any better way to make them feel special? Of course, there is for sure! You can send personalized Easter message to customers.

You’re mistaken if you think only chocolates and eggs are the best sellers during this holiday.

A Quick Fact: You won’t believe it, but US people spent around $22.4 billion last year on Easter celebrations! 

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Don’t you think you should also grab this opportunity to engage with your consumers through exciting, festive SMS campaigns to capture the holiday spirit?

In this article, we share several free Easter SMS templates to help you make the most of this holiday season. Using these happy Easter texts, you can engage your existing and potential customers better, bring new opportunities and hopes to your business, and let your customers know that you have them in mind this holiday season.

However, before diving deep into these happy Easter SMS, let’s first understand why Easter SMS marketing is a golden opportunity for brands.

Why Easter SMS Marketing is a Golden Opportunity for Brands?

Easter symbolizing love, laughter, hope, renewal, celebrations, and togetherness. For consumers, the Easter holiday is about joy and grabbing the opportunity to refresh their wardrobes, decorate their homes, and treat their loved ones with thoughtful gifts.

Brands understand these dynamics and recognize Easter as the perfect opportunity to connect with consumers on a deeper level and offer them products/services and experiences that improve their celebrations. Brands can reach out to their subscribers and re-engage with them through effective holiday SMS marketing campaigns.

As SMS offers a higher engagement rate, it is the most effective way to reach your audience instantly. Many customers are looking for Easter deals and discounts, so a well-crafted happy Easter text can drive immediate conversions. Besides, sending a heartfelt Easter message to customers can help build brand loyalty and keep your audience engaged.

Above all these, SMS marketing is a more affordable (text message marketing cost) and easy-to-automate marketing channel than others. Now that you know how powerful SMS marketing is, let’s gear up for SMS marketing for Easter using the following ideas and free easter SMS templates.

20 Egg-citing Easter SMS Ideas (With Free Templates!)

You can run three types of Easter SMS campaigns. Along with these SMS campaigns we’ve included different SMS ideas, too.

Promotional Easter SMS Campaigns

Are you planning to run a seasonal promotion? Use Easter SMS marketing to quickly and reliably convey your customers’ message, generate more leads, and drive more sales. Here are a few industry-specific templates that you can use for text message marketing for hotels, eCommerce and retail, recreational services, car dealership, and more.

1. Egg-Citing Easter Flash Sale

You can run an SMS campaign that notifies your customers about your annual Easter flash sale and encourages them to fill their carts with incredible savings and grab their favourites before they’re gone.

Hey [Name]! Our annual Easter sale is live now! Get a massive 50% off on all items. Hop to it now, as stock is limited. Reply STOP to opt out.

2. Limited-Time Sale

If you run an eCommerce brand, you can promote your Easter sale by highlighting limited-time discounts and a clear call-to-action. It will encourage customers to shop for their favorite products before the clock ticks.

[Your Business Name]: Our Egg-citing Easter Sale starts this week. Get massive savings on all products. Don’t miss out! Check our products here – [Link]. Offer valid until Monday. Reply “Unsubscribe” to opt-out.

Hi [Name]! Happy Easter from [Your Business Name]. Our end-of-season Easter sale starts this week. Get huge discounts on our best-selling products. Shop in-store while stock lasts! Revert “STOP” to unsubscribe.

3. Limited-Edition Surprise

If you’ve launched a limited-time festive season product, you can inform your valued consumers about it via SMS.

Exclusive Easter Launch! Try our limited-time Easter delights! – Crafted for the season! Order now before they’re gone! Shop now: [Link]

4. Spring into Egg-Starvagant Self-Care

For businesses like spas and salons, here are happy Easter SMS messages that you can use. This SMS encourages customers to prioritize self-care and even drive foot traffic to your business, as you’ve included a special discount.

[Name]! Get an instant Easter glow-up with our FREE hair spa when you book a haircut or color service! Valid till Sunday. Call now at [Phone Number]. [Salon Name]

Hey [Name]! Happy Easter from [Salon Name]. Spring into self-care with an exclusive price for the Easter special facial and massage combo. Limited spots are available. Reserve your spot today – [Link].

5. Tell Your Loyal Customers That You Care Through Loyalty Rewards

Running a travel agency and want to increase your repat booking rates? You can give your customers special discounts on staycation or even reward your loyal customers to encourage repeat bookings.

Hoppy Easter [Name]! As our valued guest, enjoy double loyalty points on your next stay at [Hotel Name]. Book before Sunday to claim! [Link].

Easter Gatweay Awaits! Book your stay at [Hotel Name] this Easter and get 25% off + complimentary festive brunch. Limited time offer. Book now!

6. Easter-Themed Happy Hour Deals

You can promote Easter-themed happy hour deals to drive foot traffic or even target families by offering kids’ meal promotions.

Cheers to Easter! Join us this weekend for an Easter Happy Hour from 4 to 7 PM with Buy-One-Get-One Free cocktails and appetizers at [Bar Name]. See you soon!

Celebrate Easter with a family feast. Kids eat FREE with every adult meal this Sunday at [Restaurant/Bar Name]. Book now: [Phone Number].

7. Build Excitement By Promoting Special Offer/Service

You can create excitement around Easter by promoting test drives, Easter-themed service discounts, and interactive contests. It will encourage customers to take immediate action.

Hey [Name]! Spring into a new ride! Test drive your dream car this Easter weekend and unlock special holiday offers. Call [Phone number] to book now!

8. Special Easter Giveaway

You can make your customers’ Easter extra special through an Easter giveaway. You can give them special discounts, goodies, or a chance to win exciting prizes and much more.

Easter Surprise! Enter our Easter giveaway to win FREE car accessories or a discount on your next purchase! Visit us or reply ‘EASTER’ to enter.

9. Easter-Themed Service Discount

Who doesn’t like discounts, especially during Easter? If you run a service-based business like a car dealership, you can give your customers special discounts.

Spring clean your car? This Easter, enjoy 15% off on all car services! Book an appointment today at [phone number/website link].

10. Hop To Your Next Adventure With Special Travel Deals

Travel agencies can target travellers looking for Easter vacation deals at the last minute to attract customers for repeat bookings.

Hi [Name]! Need a last-minute Easter escape? We’ve got dreamy destinations at unbeatable prices. Call us at [phone number] for more details.

11. VIP Easter Perk

Do you want to make your loyal customers feel valued? You can give them a special discount and let them know their you care for them through a VIP Easter perks.

Easter Egg-sculsive Deals Exclusively for You! Hop into savings this Easter. Enjoy up to 20% discount on flights, hotels, and tour packages. Off valid until [date]! Book now: [Link].

12. Hop to the Future With Easter Rewards

We all love FREE goodies, right? You can give your customers a FREE voucher and inspire them to reserve their spots.

Golden Easter Rewards! This Easter, book a trip and get a FREE travel voucher for your next adventure! Limited spots available – reserve yours today!

Informational Easter SMS Campaigns

You can focus on sharing engaging, useful, and festive content without being too promotional by running this type of SMS campaign. These messages would add value while aligning with the Easter spirit. Here’re some general SMS ideas that perfectly work across all industries.

13. Keep the Easter Spirit Intact Without Being Too Promotional

You can share some useful tips with your customers who’re planning to host an Easter egg hunt event. Here is how you can do it.

Hosting an Easter egg hunt? Don’t use toxic colours or small candies for toddlers; choose the spacious area. Happy Easter!

14. Encourage Customers to Celebrate Eco-friendly Easter

You can encourage your customers to celebrate Easter while caring for the planet. Suggest them to opt for sustainable decorations, reusable baskets, etc., via SMS.

Make this Easter greener! Utilize reusable baskets, dye eggs with natural colours, and opt for eco-friendly decorations. Every small step counts.

15. Easter Break Alert

Your business might have adjusted hours or planned for a stress-free Easter break. You can inform your customers about them via SMS.

Happy Easter! Our office will remain closed on [date] and will reopen on [date]. Wish you all a wonderful celebration with your family and friends.

Soft Sell Easter SMS Campaigns

The main goal of this type of SMS campaign is to promote your product/service but keep the message warm, customer-focused, and festive. The SMS should gently encourage customer engagement without being too salesy.

16. Easter Treat – Free Shipping On All Orders

You can surprise your loved ones (your valuable customers) with delightful treats and festive goodies delivered straight to their doorstep at no extra cost. You can inform them about it by sending them a SMS like this.

Hoppy Easter, [Name]! Enjoy FREE shipping on all orders this Easter weekend. Treat yourself or someone special. The offer ends soon. Shop now – [Link].

17. Easter Secret Surprise

Make this holiday season/festival for your customers more exciting by adding the element of joy. You can give them free gifts, services, or subscriptions to make their festival special.

Easter treat exclusively for you [Name]. Sign up today and get 1 month FREE on your subscription. Claim your free month – [Link].

18. Easter Countdown

An Easter countdown sale is a promotional event that businesses can use to create excitement, drive sales, and attract customers with daily or weekly discounts on seasonal products, gifts, and more.

The Easter countdown is ON! Only 3 days left to grab exclusive holiday discounts. Don’t miss out – shop now and save big. Hurry! [Link].

19. Spread the Love and Happiness

Encourage customers to give back this Easter by supporting your cause. The following type of message will encourage them to be a part of a good cause and make a difference.

[Name], this Easter, let’s spread happiness and kindness! We donate 5% to [Charity Name] for every purchase to help those in need. Join us and make a difference. Learn more – [Link].

20. Hop Into Easter Fun by Joining the Easter Contest

You can even run an Easter contest and encourage your subscribers to join the contest by replying with the right answer.

Easter Contest Alert! Win a FREE service! Guess how many eggs are in the jar & reply with your answer. Closest guess wins! Reply by [date]!

How to Automate Your Easter SMS Campaign

SMS automation is the key if you want to make the most out of your happy Easter SMS campaign. You must implement a few best practices, such as:

  • Use SMS scheduling tools to send the message at the right time to the right people.
  • Personalize your message by including the recipient’s Name.
  • Segment your audience as per purchase history and interests
  • A/B test various SMS formats and see what works the best
  • Opt for a multi-channel marketing approach by integrating SMS with other marketing channels.

Conclusion

From the above Easter message to customers’ ideas, one thing is crystal clear – brands must incorporate creativity and innovation to capture the spirit of this season. You can take inspiration from these happy easter SMS ideas and templates and infuse creativity, personalization, contact segmentation, automation, and omnichannel marketing strategy. It will help you engage customers, drive sales, and make this Easter the most successful.

Don’t worry! You’re not alone in this journey. Our AI-powered SMS marketing platform, Textdrip, can help you craft personalizing SMS campaigns, contact segmentation, schedule text messages, send automated SMS drip campaigns and reminder drip, and much more.

So, what are you waiting for? Take a FREE trial of Textdrip or book a demo to experience how you can leave a lasting impression on your customers this Easter!

FAQ's

You can send festive greetings, special discounts, flash sales, or heartfelt appreciation messages to make your brand stand out.

Yes! Easter SMS isn’t just for B2C-send appreciation messages, exclusive offers, or partnership deals to your business clients.

Keep it short, warm, and festive. Use emojis, customer names, and a clear call-to-action for better engagement.

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