25 Creative Happy Easter SMS Ideas to Make Your Brand Stand Out (With Free Easter SMS Templates)

Easter is not a cute holiday moment for business owners, but for smart brands, it is a revenue window. However, it happens only when they send happy Easter text messages that are actually opened and acted on. Easter is more than celebrations and eggs. It is one of those rare seasons when customers are already in buying mood. They’re already in a shopping mood, planning outings, booking appointments, and seeking timely offers. And, the brands that show up at the right moment win attention, trust, and sales.

Here, the real question is: will your brand be remembered this Easter or ignored? Email promotions will sit unopened, and social media posts will disappear in the scroll. However, the well-written Easter text message reaches customers directly on their mobile phones, where they actually look. And when the happy Easter text message feels personal, creative, and perfectly timed, it doesn’t just get read; it gets action, too.

TL;DR

• Easter SMS marketing boosts sales and engagement by reaching customers instantly during peak holiday shopping.
• As Americans spent around $22.4 billion on Easter celebrations last year, easter text messages can attract customers faster than other communication channels.
• This blog shares 25 ready-to-use Easter SMS templates for promotion, giveaways, greetings, and soft-sell campaigns.
• To achieve better results, use personalization, clear CTAs, urgency, scheduling, and SMS automation with tools like Textdrip.

However, before diving deep into these happy Easter SMS, let’s first understand why Easter SMS marketing is a golden opportunity for brands.

A Quick Fact: You won’t believe it, but the US people spent around $22.4 billion last year on Easter celebrations!

Don’t you think you should also grab this opportunity to engage with your consumers through exciting, festive SMS campaigns to capture the holiday spirit?

In this blog, we will share some creative happy Easter SMS ideas along with free Easter SMS templates that help your brand stand out, drive clicks, and boost conversions without sounding spammy.

Why Easter SMS Marketing is a Golden Opportunity for Brands?

Easter symbolizes love, laughter, hope, renewal, celebrations, and togetherness. For consumers, the Easter holiday is about joy and grabbing the opportunity to refresh their wardrobes, decorate their homes, and treat their loved ones with thoughtful gifts.

Brands understand these dynamics and recognize Easter as the perfect opportunity to connect with consumers on a deeper level and offer them products/services and experiences that improve their celebrations. Brands can reach out to their subscribers and re-engage with them through effective holiday SMS marketing campaigns.

As SMS offers a higher engagement rate, it is the most effective way to reach your audience instantly. Many customers are looking for Easter deals and discounts, so a well-crafted happy Easter text can drive immediate conversions. Besides, sending a heartfelt Easter message to customers can help build brand loyalty and keep your audience engaged.

Above all these, SMS marketing is a more affordable (text message marketing cost) and easy-to-automate marketing channel than others. Now that you know how powerful SMS marketing is, let’s gear up for SMS marketing for Easter using the following ideas and free easter SMS templates.

20 Egg-citing Easter SMS Ideas (With Free Templates!)

You can run three types of Easter SMS campaigns. Along with these SMS campaigns, we’ve included different SMS ideas, too.

Promotional Easter SMS Campaigns

Are you planning to run a seasonal promotion? Use Easter SMS marketing to quickly and reliably convey your customers’ message, generate more leads, and drive more sales. Here are a few industry-specific templates that you can use for text message marketing for hotels, eCommerce and retail, recreational services, car dealership, and more.

1. Egg-Citing Easter Flash Sale

You can run an SMS campaign that notifies your customers about your annual Easter flash sale and encourages them to fill their carts with incredible savings and grab their favourites before they’re gone.

2. Limited-Time Sale

If you run an eCommerce brand, you can promote your Easter sale by highlighting limited-time discounts and a clear call-to-action. It will encourage customers to shop for their favorite products before the clock ticks.

3. Limited-Edition Surprise

If you’ve launched a limited-time festive season product, you can inform your valued consumers about it via SMS.

4. Spring into Egg-Starvagant Self-Care

For businesses like spas and salons, here are happy Easter SMS messages that you can use. This SMS encourages customers to prioritize self-care and even drive foot traffic to your business, as you’ve included a special discount.

5. Tell Your Loyal Customers That You Care Through Loyalty Rewards

Running a travel agency and want to increase your repat booking rates? You can give your customers special discounts on staycation or even reward your loyal customers to encourage repeat bookings.

6. Easter-Themed Happy Hour Deals

You can promote Easter-themed happy hour deals to drive foot traffic or even target families by offering kids’ meal promotions.

7. Build Excitement By Promoting Special Offer/Service

You can create excitement around Easter by promoting test drives, Easter-themed service discounts, and interactive contests. It will encourage customers to take immediate action.

8. Special Easter Giveaway

You can make your customers’ Easter extra special through an Easter giveaway. You can give them special discounts, goodies, or a chance to win exciting prizes and much more.

9. Easter-Themed Service Discount

Who doesn’t like discounts, especially during Easter? If you run a service-based business like a car dealership, you can give your customers special discounts.

10. Hop To Your Next Adventure With Special Travel Deals

Travel agencies can target travellers looking for Easter vacation deals at the last minute to attract customers for repeat bookings.

11. VIP Easter Perk

Do you want to make your loyal customers feel valued? You can give them a special discount and let them know you care for them through VIP Easter perks.

12. Hop to the Future With Easter Rewards

We all love FREE goodies, right? You can give your customers a FREE voucher and inspire them to reserve their spots.

Informational Easter SMS Campaigns

You can focus on sharing engaging, useful, and festive content without being too promotional by running this type of SMS campaign. These messages would add value while aligning with the Easter spirit. Here’re some general SMS ideas that perfectly work across all industries.

13. Keep the Easter Spirit Intact Without Being Too Promotional

You can share some useful tips with your customers who’re planning to host an Easter egg hunt event. Here is how you can do it.

14. Encourage Customers to Celebrate Eco-friendly Easter

You can encourage your customers to celebrate Easter while caring for the planet. Suggest them to opt for sustainable decorations, reusable baskets, etc., via SMS.

15. Easter Break Alert

Your business might have adjusted hours or planned for a stress-free Easter break. You can inform your customers about them via SMS.

Soft Sell Easter SMS Campaigns

The main goal of this type of SMS campaign is to promote your product/service but keep the message warm, customer-focused, and festive. The SMS should gently encourage customer engagement without being too salesy.

16. Easter Treat – Free Shipping On All Orders

You can surprise your loved ones (your valuable customers) with delightful treats and festive goodies delivered straight to their doorstep at no extra cost. You can inform them about it by sending them a SMS like this.

17. Easter Secret Surprise

Make this holiday season/festival for your customers more exciting by adding the element of joy. You can give them free gifts, services, or subscriptions to make their festival special.

18. Easter Countdown

An Easter countdown sale is a promotional event that businesses can use to create excitement, drive sales, and attract customers with daily or weekly discounts on seasonal products, gifts, and more.

19. Spread the Love and Happiness

Encourage customers to give back this Easter by supporting your cause. The following type of message will encourage them to be a part of a good cause and make a difference.

20. Hop Into Easter Fun by Joining the Easter Contest

You can even run an Easter contest and encourage your subscribers to join the contest by replying with the right answer.

Here are some other Easter text messages that you can use.

1. Share the Easter Joy With Refer and Earn Deal

Do you want more leads without spending extra on ads? You can run an Easter referral SMS campaign where customers invite friends, and both get a reward.

2. Eaggstra Value Bundle offer for Bigger Savings

If you sell multiple products or services, you can create an Easter bundle deal to increase average order value.

3. Last Minute Easter Booking Rush

It is perfect for service-based businesses such as salons, clinics, and fitness studios. Sending this type of message creates urgency and drives bookings.

4. The Perfect Easter Gift: Instant Gift Cards

Offering gift cards is an effective, easy way to upsell. It works well for last-minute shoppers.

5. Easter After-Party Sale

It helps you extend the SMS campaign beyond Easter and clear inventory.

How to Automate Your Easter SMS Campaign

SMS automation is the key if you want to make the most out of your happy Easter SMS campaign. You must implement a few best practices, such as:

• Use SMS scheduling tools to send the message at the right time to the right people.
• Personalize your message by including the recipient’s Name.
• Segment your audience as per purchase history and interests
• A/B test various SMS formats and see what works the best
• Opt for a multi-channel marketing approach by integrating SMS with other marketing channels.

Conclusion

From the above happy Easter text message ideas, one thing is crystal clear – brands must incorporate creativity and innovation to capture the spirit of this season. You can take inspiration from these happy easter SMS ideas and templates and infuse creativity, personalization, contact segmentation, automation, and omnichannel marketing strategy. It will help you engage customers, drive sales, and make this Easter the most successful.

Don’t worry! You’re not alone in this journey. Our AI-powered SMS marketing platform, Textdrip, can help you craft personalizing SMS campaigns, contact segmentation, schedule text messages, send automated SMS drip campaigns, reminder drip, and much more.

So, what are you waiting for? Take a FREE trial of Textdrip or book a demo to experience how you can leave a lasting impression on your customers this Easter!